Your Ads. The key to success will be in your ability to get the word out about your classes. Word of mouth will play an important role in your marketing efforts because taking classes is something that friends like to do together. Don’t just rely on friends and family, though. Post fliers in supermarkets, churches, and school bulletin boards. You’ll definitely want to have an online presence so people who are searching your area for such classes will be able to find you. You can establish one by creating a website, and then using digital media to spread your message. And don’t forget your neighborhood as a source of business. Take some time to visit your neighbors, even if you just visit one block a day, and tell them about your new business.
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Another great way to earn money from your home office is to sell your skills or knowledge by teaching classes through Udemy or Coursera. For instance, if you’re an exercise guru, you might start an exercise class in a large spacious area in your home. People are willing to pay to learn about many fields of knowledge, from cooking and gardening to soap or candle making. Playing a musical instrument, child birthing, dancing, dog training, yoga, and even foreign languages are all great topics for expert classes.
Your Deals. In addition to establishing a per-class price, also offer packages to entice people to sign up for more than one class. For example, if you intend to host classes on making soap, offer the classes individually, as well as in a group. Someone could take a class learning how to use fresh flowers in homemade soap, or they could buy a bundle that teaches them how to use those, fresh herbs, and plastic toys for kid’s soap. However you decide to price your classes, remember that the buyer will want to feel like they’re getting a lot for their money. If you can provide that in a fun atmosphere, they’ll likely be back time and time again – and they’ll bring friends.
Service. Another key aspect of successful B&Bs is the level of service that the hosts provide. You’re not just offering room and board, but an experience. If they need help planning a day seeing the sites, offer to sit down with them and help them plan their itinerary. If a businessperson needs copies for a presentation, offer to go and make them. Remember, your job as host will be to make your guests’ stays as comfortable and pleasurable as possible. If you succeed, they’ll remember you the next time they travel through your town.
What It Is: Create virtual displays of art and graphics by assembling images, typographies, and motion graphics for published, printed, or digital media. This may include drafting logos, packaging, labels, and advertisements for brands. Top candidates will have skills in creativity, typography, software, web design, Adobe Photoshop, technology, and more.